Follow your customer – Why CRX Markets is also successful internationally

January 2022

We have set ourselves the goal of becoming the leading marketplace for working capital finance in Europe. From the very beginning, our strategy has been to inspire our customers with the best possible value proposition and to convince them in the implementation process with our independent expertise and strong customer focus. Only then – according to our credo – will we gain the trust of our multi-national customers to expand their cooperation with us beyond the DACH region. How successful we are with our approach is reflected not only in the strong growth of our financing volume, but above all in our diversified customer base.

In supply chain finance, we have connected nearly 150 corporate customers from 27 countries to the CRX Marketplace. About one third of these are based in the DACH region, with the remainder in EMEA and the Americas. Contracts under UK or US law are just as standard for us as contracts under German law. The active suppliers connected to the CRX Marketplace come from 57 countries. The share from the DACH region is also less than 40%, while the larger part comes from EMEA, Americas and Australasia.

Center of competence with global reach and local orientation

We support our customers centrally from our Munich office. With modern technology, this is easily possible while maintaining our very high standards in terms of quality, service and customer orientation. Here in Munich, we have the expertise and the dedicated team that our customers can absolutely rely on. We keep an eye on local needs of our customers and adapt our services accordingly. In 2021, for example, we expanded our payment processing to include additional domestic payment formats. As Spanish has now become one of the relevant languages for our users, the CRX Marketplace can now also be accessed in this language in addition to German and English. Our support is available 24/5 and if needed suppliers from China can communicate with our operations team in Mandarin.

To the east, to the east…

We are currently evaluating the possibility of extending our service offering to the local Chinese market. As it is often the case, concrete customer requests are the trigger for this consideration. Since our large banking network with access to the Chinese market is already an important prerequisite for this, we will examine this possibility in detail in 2022 – despite all the regulatory complexity for CRX Markets. The benefit for our existing and also new corporate customers, which is reflected in their great interest, is our drive and motivation here.

Have we caught your attention?

Talk to our sales team. We’d be happy to show you in a demo what CRX Markets can do for your company.

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